The new esports season of one of the most popular mobile games of 2020 has already born fruit. The finals of the Latin American and Brazilian leagues were successful and overtook their predecessors in figures. Esports Charts has prepared a mini-digest with key information about the events and their statistical indicators.
The Latin American League began on January 16 and ended on March 21. In total, 24 teams took part in the tournament, competing for $123,750. The winner of the tournament automatically qualified for the playoffs of Free Fire World Series 2021 Singapore (starting on May 22), the second-place winner got into the Play-In.
The Mexican Team Aze took first place in the tournament. You can assess their progress, because they finished 12th in the last tournament they played in 2020 (Free Fire Continental Series 2020: Americas).
For 65 hours on air, the championship reached 6.3M hours watched and 1.4M peak viewers. All the tournament's viewers were Spanish-speaking, and the broadcasts could be watched on YouTube, Booyah, and Facebook.
1.3M simultaneous viewers watched the broadcasts on the YouTube channel Free Fire LATAM. In addition to the official channels, the league was streamed by the largest Argentinean company Telefe (covering 95% of Argentina's audience) on its YouTube channel — 57K PV.
Compared to Free Fire League Clausura 2020, HW increased by 100K. At the same time, the 2021 league was 10 hours longer. Peak viewers increased by 16%. Still, Free Fire Continental Series 2020 Asia remains the most popular event of the discipline.
The success of Liga Brasileira de Free Fire
From January 23 to March 20, the Brazilian Free Fire league was held. It was contested by 18 teams, and the event was regarded as a qualification for the World Series Singapore. The winners of Fluxo (they will go straight to the playoffs) and LOUD (they will start with Play-In) will go to Singapore from the Brazilian League.
Note that Fluxo was formed on January 18, 2021 (just 5 days before the league) from two very popular Free Fire streamers in Brazil — Nobru (who plays in the main squad) and Cerol. It was their first tournament and they immediately took first place.
LOUD's progress is also noticeable: last year the team took only the thirteenth place, but in 2021 it won silver.
The championship lasted 67 hours, hours watched reached the mark of 14M. Comparing with the indicators of Liga Brasileira de Free Fire 2020 Series A, the figures increased by 21%. However, in terms of PV the result is impressive — 827K people watched the grand final of the event simultaneously (a growth at 121%). The Brazilian League also entered the top 10 most popular Free Fire events of all time.
On YouTube, the official Free Fire Brasil channel attracted the most viewers — 608K. On Twitch, the league was streamed by a fan of the discipline GemadaoTV. The broadcast was watched by 4.7K viewers at its peak. Last year, there were no broadcasts on this platform at all.
The growth of the Booyah! platform from Garena is also worth considering. The platform is most focused on the Free Fire promotion. For comparison, Free Fire is regularly watched by about 20K viewers in normal times, while in other categories this mark does not even reach a thousand. The peak mark of the Brazilian league increased from 40K to 276K peak viewers compared to the last season.
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